INDUSTRY
Events/Weddings
SERVICES PROVIDED
Website Design
ROLE
Web Designer
The Barn at Richmond (BAR) is a gorgeous, rustic wedding venue in Richmond, Kansas that was quickly gaining popularity but lacked a digital presence. While word of mouth alone drove customers to book their venue for weddings and special events, BAR recognized the importance of having a sleek website that served as a hub for venue information, pricing, and even opportunities to showcase their work and appeal to a wider audience.
Pain Points
> Jungle and Temple were separate sites which became hard to manage on the backend, and frustrating for clients with dual studio membership to go between two different websites to book classes
> Jungle’s website was sparse in terms of content and its information didn’t align with its social media presence, which confused new and returning clients booking classes through the website
> Overall look and branding did not reflect an elevated fitness experience
Redesign Goals
> Optimize mobile design since majority of clients land on the site via Instagram or other social media apps
> Restructure the website to where clients can easily and quickly switch between studios
> Centralize the Jungle brand so clients can access information from one spot
